Crypto video marketing

 

Distrust in the crypto industry is negatively impacting your growth potential.

We help you solve this problem with unique pitch deck designs. By positioning yourself as an authority you effectively boost brand credibility and in turn long-term growth.

Because in a pseudo-anonymous crypto market, trust is the most important currency.

Keep reading to discover how our services add value to your brand, how we approach the production process and see recent examples we made.

View Pricing or Get started

The cryptocurrency market and its present challenges

We are witnessing the world of cryptocurrency expanding its evolution to greater levels, thus becoming more complex in its development but also in the requirements for a project to stand out from the rest.

The crypto space consists of a number of different projects, and as it is evolving, so are the projects as well becoming more complex and multi-leveled, making the discovery of the best crypto projects a demanding task for investors.

Additionally, the interest in the crypto space has been in an increasing trend since the emergence of the first cryptocurrency – Bitcoin.

The mentioned trend can be spotted through a rising number of new users flooding the markets each year, seeking for new and potentially successful projects,

These new users are not necessarily having the easiest time reading through complex whitepapers or long project explanations in search of the next “gem”, and could surely benefit from a more appropriate approach in discovery of new projects.

Such circumstances can make the promotion of a project, as well as reaching the target audience in the right way, a challenge which requires an adequate solution, especially if one aims to stand out from the sea of crypto projects in an overcrowded market.

Instead of trying to reach an audience through overly complex strategies, a solution that enables investors to quickly discover and educate themselves on a project should be a rather quick and easy one.

This is where Slance steps in!

Our specialty is a method that has proven itself as a successful way of helping investors in finding, and educating themselves about quality projects.

This method is Crypto Video Marketing!

What is “Video Marketing” in Crypto?

Crypto Video Marketing is an efficient and easy method for showcasing, explaining and presenting crypto projects to a wide audience through popular promotional channels.

Presenting cryptocurrency projects through video content is a method which also helps investors and crypto enthusiasts save time while learning about projects through short and visually appealing video content.

Why have it complex, when you can have it simple.

Here, at Slance, our crypto videos are created with the aim to provide an easy viewing experience, relying on simple animation techniques and simplifying concepts to portray relevant information to its viewers.

The Slance team is driven by the intention to provide users with an easy way of discovering projects and educating themselves.

From the developers’ point of view, using Crypto Video Marketing helps developers communicate their goals, project features and key information to supporters, while at the same time helping the projects stand out in the market and successfully find its target audience.

 

How can you benefit by using Crypto Video Marketing?

 

The evolution of marketing in crypto space and beyond is moving almost as fast as the evolution of the cryptocurrency space.

Such a fast moving dynamic requires its participants to adapt their marketing methods quickly, if they do not want to be left behind by teams with extensive knowledge in up-to-date marketing.

This is where Video Marketing in crypto comes to its rightful role.

Marketing a cryptocurrency project through our video content makes for a great way to:

  • Showcase the project in an easy and appealing way
  • Educate users on the mechanics, use cases and other important aspects of a crypto project
  • Explain how to use protocols, wallets or dApps with a simple video guide
  • Explain the tokenomics of a project
  • Guide investors on where and how to buy the project’s tokens
  • Explain or educate viewers on any topic, product or a service required by our client

What are the benefits of using our video content services?

Slance is a dedicated team with extensive knowledge in cryptocurrency, brand creation and video production.

Our services are always delivered on time and we take our roles in the team responsibly to ensure a satisfactory result for our clients.

Unregulated as it is, the cryptocurrency space offers anyone a chance to get involved by offering their services, which has brought an uprising of different service providers of all kinds.

We are not worried about this uptrend as we aim to stand out from the rest in the crypto markets with our professional approach and an exquisite service quality, while remaining competitive with our prices.

Our team has a great combination of crypto, marketing and branding professionals as well as experts in the fields of animation and script writing.

This variety of skills is what enables the creation of top-notch content in as short a time-span as possible, while delivering great results.

Regarding client relations, we are open to collaboration with clients in a flexible way, adapting to each project’s individual needs, so that the team can feel free to communicate with us their end goals and requirements.

The production process with Slance is an interactive one, engaging our clients in a feedback driven system which ensures a maximum level of satisfaction for them.

What does the video production process look like?

 

The creation process for our videos is done through several steps, for which we have dedicated specific roles in the team, thus enabling the team members of each role to completely focus on delivering their part in the best way possible.

Even though working in separate production stages, the team members consult with each other on several occasions during the production process, in order to work in a coordinated and efficient way.

The process of creating video content is divided into 3 different main parts:

Pre-production

In the beginning phase of the production process, a foundation is being created, and that is the video script.

The script serves as a basis for all the other parts of the production process, and as such is being created with check ups and a review by our client before proceeding with further production stages.

The pre-production phase includes:

  • Video goals and how it ties into the general marketing strategy
  • Budget
  • Storyboarding and scenes
  • Project timeline
  • Script writing
  • Production suite and animating resources

Production

The production phase is the most collaborative and interconnected part of production, as here the team members communicate together the most and review each other’s work multiple times.

These reviews are what we call “check-ups”, and they serve to ensure that the end product is made in a coordinated and efficient way, which ultimately fulfills the client’s requirements.

These check moments are:

  • Script creation
    • Based on our findings in the exploration phase, the client now has the chance to double-check if everything is present and make suggestions. This is usually done together with a few team members to ensure the script is 100% correct.
  • Style guide approval
  • First demo approval
  • Finalized video file approval

If you have specific visions, ideas, or visuals that you want to be included in the final product, be sure that you have clearly communicated that with your producer before the end of the production phase.

Post production

Following the finalisation of the production phase, our team can begin focusing on editing and processing the details of your video into a final product. During the post-production phase, your video production team will begin the process to organize the details and edit the actual video.

The production phase includes:

  • Video editing
  • Reviews/approvals
  • Final Delivery

Prior to starting, and during the production process, we communicate the requirements with our clients clearly and consult with them along the way.

Even though the clients usually have their vision of how the end product should look, we still offer our clients a chance to relax after communicating their vision and aim, and let our team work on production with its magic.

We always strive to take each task professionally in order to deliver the highest service quality, and therefore have a satisfied clientele behind us.

 

Feel free to check out the feedback of our clients offered on our website!

 

For any questions, inquiries and more – contact us through our Telegram and let’s have a chat!

About us

Active since 2020 and trusted by 100+ brands, we are one of the premier animation & design studios operating in the thriving Web3 space.

Our in-house team specializes in simplifying complex with fresh animations, helping ambitious brands scale next level with our unique 4-step Creative Content Plan.

When you work with us, we guarantee real results that serve as the foundation for long term growth and is a worthy investment into the future of your company.

450+

Projects

100+

Clients

65+

Testimonials

7

In-house team

Partnerships

Testimonials 🔥

“Slance is really responsive and professional. Nailed the edits and the platform for feedback is practical to use. Overall very impressed.”

Graem

Polymath, polymath.network

“Our continued partnership with team Slance has been wonderful and we are looking forward to working more often in the future.”

Eric

Decrypt, decrypt.co

“Our video promo-edu series made by Slance looks great. Wonderful visuals and great delivery.”

Clarissa

Infura, infura.io

Pricing

Animation videos

$20 / second

Perfect for a long-term growth strategy

~ 30-90 seconds

Horizontal or Vertical

Educate with narrative-driven storytelling and in-depth product promotion

Boost brand credibility

Slower pace, highly engaging

Includes Voice over

Includes script, storyboards, animation, voice

Simplify complex with flat & isometric animation

Unlimited revisions + feedback and refinement

Fully designed in line with brand guidelines

No royalties, copyright or watermarks

1-2 weeks delivery time

Social shorts

$15 / second

Perfect for quick promotion campaigns

~ 05-30 seconds

Horizontal or Vertical

Onboarding, mini-education, promotion, product highlights

Boost Top of Funnel visibility

Faster pace, highly engaging

Optional: Voice over

Includes script, storyboards, animation

Simplify complex with flat & isometric animation

Unlimited revisions + feedback and refinement

Fully designed in line with brand guidelines

No royalties, copyright or watermarks

2-4 days delivery time

Design + Motion graphics

$65 / hour

Perfect for improving overall branding

Social content, short-&-sweet animations, podcasts, event videos

UI / UX design, web design, platform design

Banners, GIFs, loops, images, ...

Logo design, brand style guides, brand books, ...

Whitepapers, pitch decks, investor presentations, ...

NFT Artwork, NFT collections, traits

Fully designed in line with brand guidelines

No royalties, copyright or watermarks

2-4 days delivery time

On-demand needs? View subscriptions, from $650 / m

FAQ 💯

What is included in the price?

All pricing includes:

  • One feedback round per production phase (1x script, 1x storyboard, 1x full length)
  • No royalties, no watermarks, no copyright
  • Variations (for designs)
  • High end quality, comparable to showreel productions
  • Visual style in line with brand guidelines
Why wouldn't we hire in-house?

Fair question!

Our reasoning is that currently the cost of hiring one in-house videographer / animator / designer far exceeds our pricing. This is because of scarce availability in the blockchain space, as well as having to offer extra benefits on top of a competitive salary. And the recruitment process can be time consuming that comes with a work in period.

Additional to a videographer / animator, you'll need a voice artist, designer and script writer for full video productions. These are all roles we have readily available on our in-house team. 

Working with us, you are fully unburdoned for the entire video production proces. From A-Z, all stages are handled by us and you'll only have to sign off on the final video result you are satisfied with.

Are videos or designs created by AI?

No. We do not use any AI software to help generate designs, logos, scenes, storyboards, scripts or voice over at any step in the production process.

The videos and designs we produce for you are 100% made by our in-house team of illustrators, designers and writers. Every step in the process is hand-done by us before its good to go to the next phase. Any video we deliver is of the highest quality and human-made.

Note; we are experimenting with AI and how it can benefit the overal video production process. So far we've had succes with ideation / inspiration and script writing. However, in it's current state, AI cannot replace the creativity needed for video productions that humans provide.

What are additional options per video?

We offer the following options for every video production:

  • Unlimited revisions / feedback / refinement at $65 / hour
  • Export transitions / effects / elements into graphic files: $25
  • Separate scenes into social shorts: +$25 / scene
  • Subtitles (hardcoded): +$95 per language
  • 4k production + export (future proof): +$250
  • Purchase source file: 0.75% total cost
  • Thumbnail: +$35
What if a project does not match expectations?

Not to worry, we keep designing and refining until you are 100% satisfied with the result.

Can we purchase source files?

Yes, we offer the purchase of source files at an extra charge, to be decided per video project.

How is your typical workflow?

Every project starts with a discovery call in which requirements and wishes are discussed. Based on your input we draft a delivery timeline and after an upfront payment we kickstart the project by writing the script.

After the script is approved we move onto to voice over production.

When the voice over is done we design the storyboards + a short demo.

Once the demo is approved we continue with the full length production, which also has a feedback + refinement stage after its completed.

Once the video is approved by you we share the final video file.

In short, the workflow is as follows:

  1. Discovery call
  2. Script writing
  3. Voice acting
  4. Storyboards + demo
  5. Full length video + feedback
  6. Finalized video
Do you offer discounts?

Our prices are already exceptionally competitive, and we therefore do not offer discounts. We do however offer perks that come with higher volume orders such as set delivery times, recurring timelots and discounted freedback prices.

How is payment handled?

We offer invoices to be paid via bank transfer or crypto transfer (bep20/erc20) in any stablecoin currency.

What industries do you work with?

We work with and in the following industries / markets:

  • Cryptocurrencies
  • NFT art
  • NFT collections
  • NFT gaming
  • Blockchain
  • Blockchain gaming
  • TradFi
  • DeFi
  • Web3 (overarching)

Ready to 🚀-boost long-term growth?

Schedule a discovery call below or get started here