Crypto video marketing
In a pseudo-anonymous crypto market, trust is the most important currency.
• Increase long term investors with a enticing video marketing campaign • Attract end users • Improve community engagement
Top notch video content for crypto projects.
The cryptocurrency market and its present challenges
We are witnessing the world of cryptocurrency expanding its evolution to greater levels, thus becoming more complex in its development but also in the requirements for a project to stand out from the rest.
The crypto space consists of a number of different projects, and as it is evolving, so are the projects as well becoming more complex and multi-leveled, making the discovery of the best crypto projects a demanding task for investors.
Additionally, the interest in the crypto space has been in an increasing trend since the emergence of the first cryptocurrency – Bitcoin.
The mentioned trend can be spotted through a rising number of new users flooding the markets each year, seeking for new and potentially successful projects,
These new users are not necessarily having the easiest time reading through complex whitepapers or long project explanations in search of the next “gem”, and could surely benefit from a more appropriate approach in discovery of new projects.
Such circumstances can make the promotion of a project, as well as reaching the target audience in the right way, a challenge which requires an adequate solution, especially if one aims to stand out from the sea of crypto projects in an overcrowded market.
Instead of trying to reach an audience through overly complex strategies, a solution that enables investors to quickly discover and educate themselves on a project should be a rather quick and easy one.
This is where Slance steps in!
Our specialty is a method that has proven itself as a successful way of helping investors in finding, and educating themselves about quality projects.
This method is Crypto Video Marketing!
What is “Video Marketing” in Crypto?
Crypto Video Marketing is an efficient and easy method for showcasing, explaining and presenting crypto projects to a wide audience through popular promotional channels.
Presenting cryptocurrency projects through video content is a method which also helps investors and crypto enthusiasts save time while learning about projects through short and visually appealing video content.
Why have it complex, when you can have it simple.
Here, at Slance, our crypto videos are created with the aim to provide an easy viewing experience, relying on simple animation techniques and simplifying concepts to portray relevant information to its viewers.
The Slance team is driven by the intention to provide users with an easy way of discovering projects and educating themselves.
From the developers’ point of view, using Crypto Video Marketing helps developers communicate their goals, project features and key information to supporters, while at the same time helping the projects stand out in the market and successfully find its target audience.
How can you benefit by using Crypto Video Marketing?
The evolution of marketing in crypto space and beyond is moving almost as fast as the evolution of the cryptocurrency space.
Such a fast moving dynamic requires its participants to adapt their marketing methods quickly, if they do not want to be left behind by teams with extensive knowledge in up-to-date marketing.
This is where Video Marketing in crypto comes to its rightful role.
Marketing a cryptocurrency project through our video content makes for a great way to:
- Showcase the project in an easy and appealing way
- Educate users on the mechanics, use cases and other important aspects of a crypto project
- Explain how to use protocols, wallets or dApps with a simple video guide
- Explain the tokenomics of a project
- Guide investors on where and how to buy the project’s tokens
- Explain or educate viewers on any topic, product or a service required by our client
What types of video-production services do we offer?
At Slance, we offer multiple types of service in video production and marketing for crypto, thus encompassing any possible requirement brought up by our respected clients.
The types of services we offer range from general Crypto project presentations, educational explainers and promotions, to specific tutorials/how-to videos and explanations.
Services Slance offers in video production and marketing are the following:
Slance Project Explainer
Communicates key benefits and features of a project to the highly engaged Slance audience.
- 3-5 minutes
- Prices start at $450
- Published on the Slance channel
- $100 discount per video
- Free Youtube optimization (thumbnail, meta, tags)
- Real audience, no bots, high engagement
- Free style guide creation
Communicates key benefits and features of a project.
- 3-5 minutes
- Purchased copyright free for own usage
- Price starts from $450
- Free style guide creation for future project use
Simplify complex topics with easy to follow animations.
- Length: 1-15 minutes
- Price starts at $450
- Partnership benefits available based on topic complexity and animation style
- Video series available
Short promo video with focus on product/service/platform/software/…
- 30 seconds – 1,5 minutes
- Usable for video advertisement, banners, GIFs
- Price starts at $350
How-to / Tutorial
Show how to step-by-step buy/use your token/project/wallet/protocol/platform.
- 1 – 3 minutes
- Free style guide creation
- Price starts at $250
Show the tokenomics/mechanics of a project.
- ~1 minute
- Usable for presentations / investor updates
- Price starts at $250
Overlay over screen recording or existing video content that highlights important clicks/buttons/elements so that the viewer can easily follow along.
- 1 – 5 minutes
- Helpful for tutorial videos
- Price starts at $75 / minute
Various translation options in. Current languages: EN/JP/DE/FR/NL
- Hardcodes on-screen
- Subtitle file generation
Graphic design services:
- NFT creation in any format
- Social media promotion kit (GIFs, Banners)
- Brand style guide (logo placement, colors, typography, …)
What are the benefits of using our video content services?
Slance is a dedicated team with extensive knowledge in cryptocurrency, brand creation and video production.
Our services are always delivered on time and we take our roles in the team responsibly to ensure a satisfactory result for our clients.
Unregulated as it is, the cryptocurrency space offers anyone a chance to get involved by offering their services, which has brought an uprising of different service providers of all kinds.
We are not worried about this uptrend as we aim to stand out from the rest in the crypto markets with our professional approach and an exquisite service quality, while remaining competitive with our prices.
Our team has a great combination of crypto, marketing and branding professionals as well as experts in the fields of animation and script writing.
This variety of skills is what enables the creation of top-notch content in as short a time-span as possible, while delivering great results.
Regarding client relations, we are open to collaboration with clients in a flexible way, adapting to each project’s individual needs, so that the team can feel free to communicate with us their end goals and requirements.
The production process with Slance is an interactive one, engaging our clients in a feedback driven system which ensures a maximum level of satisfaction for them.
What does the video production process look like?
The creation process for our videos is done through several steps, for which we have dedicated specific roles in the team, thus enabling the team members of each role to completely focus on delivering their part in the best way possible.
Even though working in separate production stages, the team members consult with each other on several occasions during the production process, in order to work in a coordinated and efficient way.
The process of creating video content is divided into 3 different main parts:
In the beginning phase of the production process, a foundation is being created, and that is the video script.
The script serves as a basis for all the other parts of the production process, and as such is being created with check ups and a review by our client before proceeding with further production stages.
The pre-production phase includes:
- Video goals and how it ties into the general marketing strategy
- Storyboarding and scenes
- Project timeline
- Script writing
- Production suite and animating resources
The production phase is the most collaborative and interconnected part of production, as here the team members communicate together the most and review each other’s work multiple times.
These reviews are what we call “check-ups”, and they serve to ensure that the end product is made in a coordinated and efficient way, which ultimately fulfills the client’s requirements.
These check moments are:
- Script creation
- Based on our findings in the exploration phase, the client now has the chance to double-check if everything is present and make suggestions. This is usually done together with a few team members to ensure the script is 100% correct.
- Style guide approval
- First demo approval
- Finalized video file approval
If you have specific visions, ideas, or visuals that you want to be included in the final product, be sure that you have clearly communicated that with your producer before the end of the production phase.
Following the finalisation of the production phase, our team can begin focusing on editing and processing the details of your video into a final product. During the post-production phase, your video production team will begin the process to organize the details and edit the actual video.
The production phase includes:
- Video editing
- Final Delivery
Prior to starting, and during the production process, we communicate the requirements with our clients clearly and consult with them along the way.
Even though the clients usually have their vision of how the end product should look, we still offer our clients a chance to relax after communicating their vision and aim, and let our team work on production with its magic.
We always strive to take each task professionally in order to deliver the highest service quality, and therefore have a satisfied clientele behind us.
Feel free to check out the feedback of our clients offered on our website!
For any questions, inquiries and more – contact us through our Telegram and let’s have a chat!
From established brands to promising startup projects you’ll some day hear about.
“Professionalism – Excellent
Flexibility – Excellent
Responsiveness – Excellent
Final Result – Met expectations”
“Our partners and friends in Slance have become a crucial part to Octaplex Network’s success so far.
They played a major role in building our brand, always providing highest quality content which we and our community loves.”
“Working with Beau and his team has been a dream and I have been referring these guys a lot. Absolute professionals.
They are experts at making complicated dynamics visually easy to understand, so you as a business can clearly communicate you value or service”