DeFi Logo Design

Designed in-house | 3 variations | Based on brand values

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SOLPHINS

Kaedama INU

Extenzio

OCEANA

AGE OF GODS

VPNCRYPTO

Puzzle Labs

DEXGAINS

MASSCAR

ALMOND AMULET

MECHA-M

SNIPPOOL

SiBorg

siborg crypto logo design

LEDGITY

KYC SPIDER

DCENTRASHOP

DeFi logo design approach

As the world of cryptocurrency evolves and decentralized finance (DeFi) becomes increasingly popular, it’s highly relevant for companies involved in this space to establish their brand identity.Β 

A crucial aspect of a quality branding is the design of a company logo. If done correctly, a logo can effectively communicate your brand’s values, mission, and overall message to its audience. That is exactly why making a well-designed logo is relevant for any serious DeFi business.

At Slance Agency, we understand the importance of creating powerful and effective logos for DeFi companies. In this blog, we’ll dive into the process of designing a logo for a DeFi company and why it’s critical to get it right.

How a quality logo can upgrade your DeFi Business

Firstly, it can help establish brand recognition and increase brand awareness in the market. Customers recognize and develop trust in a brand through its visual identity, and a logo is the primary visual element of a brand. A well-designed logo can help customers associate with the company and feel emotionally connected to it.

Secondly, a logo can convey the brand’s identity and tell a story. It can communicate the brand’s values, mission, and vision. A well-designed logo will easily set you apart from your competitors and create an impression in the minds of the customers.

The process of designing a DeFi logo

At the Slance digital agency, we provide custom logo design services tailored specifically for DeFi companies. Our team is aware of the unique needs and challenges that come with branding in the DeFi space, hence we work closely with our clients to create logos that truly represent their brand.

When it comes to creating a logo for a DeFi company, we follow a rigorous process that ensures that the essence of our client’s brand identity is rightfully captured.

Here are the key steps in our logo design process:

  1. Consultation: First, we closely communicate with our clients to get a thorough understanding of their brand, values, and overall vision. This consultation helps us understand the client’s needs and ensure that we’re aligned on the direction of the logo design.
  2. Research: Once we understand our client’s vision, we conduct extensive research into the company and our client’s competitors. That will help us identify trends and opportunities so we can design a logo that stands out.
  3. Conceptualization: With our research in hand, we begin the logo design process. This involves sketching out multiple concepts until we land on the ones that best communicate the client’s vision.
  4. Collaboration: We involve our clients throughout the entire design process, ensuring they feel engaged and satisfied with each step of the way. This collaboration secures that the final design is a true reflection of their brand.
  5. Presentation: Once the logo design is complete, we present our client with multiple options and work with them to select the one that best represents their brand identity.
  6. Refinement: Finally, we work with our client to refine the chosen logo, making any necessary tweaks and adjustments until it’s perfect.

Our multi-step, feedback driven approach allows us to develop a visual identity that aligns precisely with your business objectives. We ensure that our logo designs not only look great but also effectively communicate your DeFi business’ brand message.

Slance – Designing unique logos for DeFi

Clients who are looking to enhance their brand presence and build a thriving community can greatly benefit from the services offered by Slance. Operating since 2020, we have helped over 75 blockchain brands with our expertise in graphic design and video.Β 

One of the key benefits of working with us is our ability to simplify complex information, making it more digestible for the audience.

Thanks to our in-house team of designers, illustrators, writers, voice artists and Web-3 experts, we are able to thoroughly identify each of our individual client’s needs, and deliver the required work in a fast and efficient manner.

Our services can effectively enhance brand credibility and scale businesses to the next level. In addition to that, we can help our clients build a loyal and engaged community that contributes to their success.

About us

Active since 2020 and trusted by 100+ brands, we are one of the premier animation & design studios operating in the thriving Web3 space.

Our in-house team specializes in simplifying complex with fresh animations, helping ambitious brands scale next level with our unique 4-step Creative Content Plan.

When you work with us, we guarantee real results that serve as the foundation for long term growth and is a worthy investment into the future of your company.

450+

Projects

100+

Clients

65+

Testimonials

7

In-house team

Partnerships

Testimonials πŸ”₯

β€œSlance is really responsive and professional. Nailed the edits and the platform for feedback is practical to use. Overall very impressed.”

Graem

Polymath, polymath.network

β€œOur continued partnership with team Slance has been wonderful and we are looking forward to working more often in the future.”

Eric

Decrypt, decrypt.co

β€œOur video promo-edu series made by Slance looks great. Wonderful visuals and great delivery.”

Clarissa

Infura, infura.io

Pricing ⭐

Animation videos

$20 / second

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Perfect for a long-term growth strategy

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~ 30-90 seconds

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Horizontal or Vertical

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Educate with narrative-driven storytelling and in-depth product promotion

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Boost brand credibility

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Slower pace, highly engaging

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Includes Voice over

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Includes script, storyboards, animation, voice

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Simplify complex with flat & isometric animation

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Unlimited revisions + feedback and refinement

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Fully designed in line with brand guidelines

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No royalties, copyright or watermarks

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1-2 weeks delivery time

Social shorts

$15 / second

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Perfect for quick promotion campaigns

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~ 05-30 seconds

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Horizontal or Vertical

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Onboarding, mini-education, promotion, product demos

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Boost Top of Funnel visibility

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Faster pace, highly engaging

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Optional: Voice over

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Includes script, storyboards, animation

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Simplify complex with flat & isometric animation

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Unlimited revisions + feedback and refinement

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Fully designed in line with brand guidelines

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No royalties, copyright or watermarks

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2-4 days delivery time

Design + Motion graphics

$65 / hour

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Perfect for improving overall branding

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Social content, short-&-sweet animations, podcasts, event videos

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UI / UX design, web design, platform design

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Banners, GIFs, loops, images, ...

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Logo design, brand style guides, brand books, ...

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Whitepapers, pitch decks, investor presentations, ...

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NFT Artwork, NFT collections, traits

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Fully designed in line with brand guidelines

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No royalties, copyright or watermarks

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2-4 days delivery time

On-demand needs? View subscriptions, from $650 / m

FAQ πŸ’―

What is included in the price?

All pricing includes:

  • One feedback round per production phase (1x script, 1x storyboard, 1x full length)
  • No royalties, no watermarks, no copyright
  • Variations (for designs)
  • High end quality, comparable to showreel productions
  • Visual style in line with brand guidelines
Why wouldn't we hire in-house?

Fair question!

Our reasoning is that currently the cost of hiring one in-house videographer / animator / designer far exceeds our pricing. This is because of scarce availability in the blockchain space, as well as having to offer extra benefits on top of a competitive salary. And the recruitment process can be time consuming that comes with a work in period.

Additional to a videographer / animator, you'll need a voice artist, designer and script writer for full video productions. These are all roles we have readily available on our in-house team.Β 

Working with us, you are fully unburdoned for the entire video production proces. From A-Z, all stages are handled by us and you'll only have to sign off on the final video result you are satisfied with.

Are videos or designs created by AI?

No. We do not use any AI software to help generate designs, logos, scenes, storyboards, scripts or voice over at any step in the production process.

The videos and designs we produce for you are 100% made by our in-house team of illustrators, designers and writers. Every step in the process is hand-done by us before its good to go to the next phase. Any video we deliver is of the highest quality and human-made.

Note; we are experimenting with AI and how it can benefit the overal video production process. So far we've had succes with ideation / inspiration and script writing. However, in it's current state, AI cannot replace the creativity needed for video productions that humans provide.

What are additional options per video?

We offer the following options for every video production:

  • Unlimited revisions / feedback / refinement at $65 / hour
  • Export transitions / effects / elements into graphic files: $25
  • Separate scenes into social shorts: +$25 / scene
  • Subtitles (hardcoded): +$95 per language
  • 4k production + export (future proof): +$250
  • Purchase source file: 0.75% total cost
  • Thumbnail: +$35
What if a project does not match expectations?

Not to worry, we keep designing and refining until you are 100% satisfied with the result.

Can we purchase source files?

Yes, we offer the purchase of source files at an extra charge, to be decided per video project.

How is your typical workflow?

Every project starts with a discovery call in which requirements and wishes are discussed. Based on your input we draft a delivery timeline and after an upfront payment we kickstart the project by writing the script.

After the script is approved we move onto to voice over production.

When the voice over is done we design the storyboards + a short demo.

Once the demo is approved we continue with the full length production, which also has a feedback + refinement stage after its completed.

Once the video is approved by you we share the final video file.

In short, the workflow is as follows:

  1. Discovery call
  2. Script writing
  3. Voice acting
  4. Storyboards + demo
  5. Full length video + feedback
  6. Finalized video
Do you offer discounts?

Our prices are already exceptionally competitive, and we therefore do not offer discounts. We do however offer perks that come with higher volume orders such as set delivery times, recurring timelots and discounted freedback prices.

How is payment handled?

We offer invoices to be paid via bank transfer or crypto transfer (bep20/erc20) in any stablecoin currency.

What industries do you work with?

We work with and in the following industries / markets:

  • Cryptocurrencies
  • NFT art
  • NFT collections
  • NFT gaming
  • Blockchain
  • Blockchain gaming
  • TradFi
  • DeFi
  • Web3 (overarching)

Ready to πŸš€-boost long-term growth?

Schedule a discovery call below or get started here