Web3 Infographic Design

Web3 is not just a buzzword; it’s a new reality that’s reshaping the business landscape. And branding, as an essential part of every business, is even more important when it comes to this new digital frontier.

In this mini-guide you’ll see recent infographic examples as well as a brief introduction into why infographics are the best way to communicate exciting ideas.

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Web3 infographic examples

Brewlabs infographic

Octaplex infographic

Earneo infographic

AMB infographic

Web3 infographics – the new way of short form content sharing

In Web3, branding goes beyond logos and taglines. It’s about creating a unique digital identity where your audience has more control, hence your brand needs to appeal to them on a deeper level.

But that is also where the challenge lies – how to create a recognizable brand and make your business stand out in a vast sea of web3 projects?

Well, this is not just a challenge but also an exciting opportunity. Because with the right tools and strategies, you can leverage Web3 branding to create a stronger community and public image. In this article we’ll take a look at one of the tools that’s proving to be incredibly effective in achieving that – Infographics.

The Role of Infographics in Web3 Businesses

Web3 infographics are the next big thing in digital marketing. As the name implies, these are visual pieces of content designed specifically for the Web3 audience. They combine the power of visual storytelling with the unique features of Web3, and thus allow you to present complex blockchain concepts in a simple, engaging, and visually appealing way.

Infographics are not new in the world of marketing. However, they take on a new significance in the Web3 context. As Web3 businesses deal with complex technologies like blockchain and cryptocurrencies, they face the challenge of making these concepts understandable to their audience. This is where Web3 infographics come in handy.

Moreover, infographics also help in demonstrating the value proposition of your brand. They can highlight the unique features and benefits of your Web3 product or service, helping to set you apart from the competition and get quickly recognized in the vast world of Web3 projects.

Benefits of Using Web3 Infographics in Your Brand Strategy

Since infographics can serve as an important strategic tool that can revolutionize your branding, we’ll dedicate this section for a detailed overview of their benefits. So let’s take a closer look at the advantages your business can enjoy once you leverage the power of Infographics:

First, they improve comprehension. Web3 concepts can be hard to grasp, but infographics make them accessible to everyone. They simplify complex ideas, making it easy for your audience to understand what your brand is all about.

Second, Web3 Infographics attract engagement. The human brain processes visual information much faster than text. By presenting information visually, you can grab your audience’s attention and keep them interested. This increased engagement can lead to higher conversions and customer retention.

Lastly, Web3 Infographics enhance your brand image. A well-designed infographic can make your brand look more professional and credible. It shows that you care about your community and are willing to go the extra mile to provide them with valuable information.

How to Use Web3 Infographics to Revolutionize Your Brand

If you like what you’ve just read, we’ll take it as a sign that you are ready to revolutionize your brand with Web3 Infographics. So let’s take it a step further and explain how to do it. 

  • Start with a clear understanding of your audience. What are their interests? What problems are they facing? What kind of information are they looking for? Once you have a clear picture of your audience, you can better understand what kind of infographics can provide them with valuable and relevant information.
  • Next, focus on the design. Visual appeal is crucial in infographics. Use colors, fonts, and images that reflect your brand identity. Keep the design simple and clean to ensure readability. Also, make sure to incorporate your brand logo and colors to boost brand recognition.
  • Lastly, promote your infographics effectively. Share them on your website, social media, email newsletters, and other marketing channels. Also, consider collaborating with influencers and other brands in the Web3 space to expand your reach.

Since you are now aware of the power of infographics, and the steps needed to create them, perhaps it’s time we move to the final part – Creating Web3 Infographics. 

Web3 Infographic Design Service By Slance

Creating Web3 infographics can be a complex task, especially if you don’t have professional in-house designers. But don’t worry, that’s why we are here. 

Our team is aware of the unique needs and challenges that come with branding in the Web3 space, that’s why we work closely with our clients to create Infographics that truly represent their brand.

When it comes to creating an Infographic for a Web3 company, we follow a rigorous process that ensures that the essence of your brand identity is rightfully captured.

Here are the key steps in our Infographics design process:

  • Consultation: First, we closely communicate with our client to get a thorough understanding of your brand, values, and overall vision. This consultation helps us understand your needs and ensure that we’re aligned on the direction of the Infographic design.
  • Research: Once we understand your vision, we conduct extensive research into the company and its competitors. That will help us identify trends and opportunities so we can design Infographics that stand out.
  • Conceptualization: With our research in hand, we begin the infographic design process. This involves sketching out the concepts until we land on the one that best communicates your business vision.
  • Collaboration: We involve our clients throughout the entire design process, ensuring they feel engaged and satisfied with each step of the way. This collaboration secures that the final design is a true reflection of their brand.
  • Presentation: Once the Infographic design is complete, we present our client with the design that best represents their brand identity.
  • Refinement: Finally, we work with our client to refine your Infographics, making any necessary tweaks and adjustments until it’s perfect.

Having such a thorough, feedback-driven approach allows us to develop a visual identity that aligns precisely with your business objectives.

But before embarking on a journey of Infographic design with our team, perhaps you’d like to hear a bit more about us? 

Slance – The Creative Web3 Studio

As a prominent Web-3 company, we have partnered with more than 75 blockchain brands since 2020, using our knowledge in graphic design and video production to produce engaging content that promotes growth and interaction.

Our team of animators, writers and voice actors work diligently in-house to deliver top-notch services, ensuring that your marketing desires are met with professionalism and efficiency.

We communicate with our clients 1-on-1 and produce content through a feedback-driven system to fully satisfy our clients’ requirements and needs.

When you choose to work with our team, you can expect:

  • Customized Solutions: We collaborate with our clients to create content that aligns with their specific requirements and accurately represents their projects.
  • Web3 Expertise: Our team’s deep understanding of the Web3 space enables us to create content that resonates with the target audience.
  • Simplicity and Impact: We believe in striking a balance between simplicity and impact. Our infographics are easy to understand while effectively conveying the message.
  • Results-Driven Approach: Our creations are designed to deliver tangible results, such as faster project growth, better visibility, and wider reach.
  • Easy and clear communication: Forget all the outdated, inefficient methods of business communication. We communicate with our clients efficiently and friendly, with Telegram being our communication channel of choice.

So don’t hesitate to contact us and discuss how we can help you uplevel your marketing strategy and grow your business by leveraging the power of Web3 infographics.

We are always open to hearing your inquiries, with no obligations!

About us

Active since 2020 and trusted by 100+ brands, we are one of the premier animation & design studios operating in the thriving Web3 space.

Our in-house team specializes in simplifying complex with fresh animations, helping ambitious brands scale next level with our unique 4-step Creative Content Plan.

When you work with us, we guarantee real results that serve as the foundation for long term growth and is a worthy investment into the future of your company.








In-house team


Testimonials 🔥

“Slance is really responsive and professional. Nailed the edits and the platform for feedback is practical to use. Overall very impressed.”


Polymath, polymath.network

“Our continued partnership with team Slance has been wonderful and we are looking forward to working more often in the future.”


Decrypt, decrypt.co

“Our video promo-edu series made by Slance looks great. Wonderful visuals and great delivery.”


Infura, infura.io


Animation videos

$20 / second

Perfect for a long-term growth strategy

~ 30-90 seconds

Horizontal or Vertical

Educate with narrative-driven storytelling and in-depth product promotion

Boost brand credibility

Slower pace, highly engaging

Includes Voice over

Includes script, storyboards, animation, voice

Simplify complex with flat & isometric animation

Unlimited revisions + feedback and refinement

Fully designed in line with brand guidelines

No royalties, copyright or watermarks

1-2 weeks delivery time

Social shorts

$15 / second

Perfect for quick promotion campaigns

~ 05-30 seconds

Horizontal or Vertical

Onboarding, mini-education, promotion, product highlights

Boost Top of Funnel visibility

Faster pace, highly engaging

Optional: Voice over

Includes script, storyboards, animation

Simplify complex with flat & isometric animation

Unlimited revisions + feedback and refinement

Fully designed in line with brand guidelines

No royalties, copyright or watermarks

2-4 days delivery time

Design + Motion graphics

$65 / hour

Perfect for improving overall branding

Social content, short-&-sweet animations, podcasts, event videos

UI / UX design, web design, platform design

Banners, GIFs, loops, images, ...

Logo design, brand style guides, brand books, ...

Whitepapers, pitch decks, investor presentations, ...

NFT Artwork, NFT collections, traits

Fully designed in line with brand guidelines

No royalties, copyright or watermarks

2-4 days delivery time

On-demand needs? View subscriptions, from $650 / m


What is included in the price?

All pricing includes:

  • One feedback round per production phase (1x script, 1x storyboard, 1x full length)
  • No royalties, no watermarks, no copyright
  • Variations (for designs)
  • High end quality, comparable to showreel productions
  • Visual style in line with brand guidelines
Why wouldn't we hire in-house?

Fair question!

Our reasoning is that currently the cost of hiring one in-house videographer / animator / designer far exceeds our pricing. This is because of scarce availability in the blockchain space, as well as having to offer extra benefits on top of a competitive salary. And the recruitment process can be time consuming that comes with a work in period.

Additional to a videographer / animator, you'll need a voice artist, designer and script writer for full video productions. These are all roles we have readily available on our in-house team. 

Working with us, you are fully unburdoned for the entire video production proces. From A-Z, all stages are handled by us and you'll only have to sign off on the final video result you are satisfied with.

Are videos or designs created by AI?

No. We do not use any AI software to help generate designs, logos, scenes, storyboards, scripts or voice over at any step in the production process.

The videos and designs we produce for you are 100% made by our in-house team of illustrators, designers and writers. Every step in the process is hand-done by us before its good to go to the next phase. Any video we deliver is of the highest quality and human-made.

Note; we are experimenting with AI and how it can benefit the overal video production process. So far we've had succes with ideation / inspiration and script writing. However, in it's current state, AI cannot replace the creativity needed for video productions that humans provide.

What are additional options per video?

We offer the following options for every video production:

  • Unlimited revisions / feedback / refinement at $65 / hour
  • Export transitions / effects / elements into graphic files: $25
  • Separate scenes into social shorts: +$25 / scene
  • Subtitles (hardcoded): +$95 per language
  • 4k production + export (future proof): +$250
  • Purchase source file: 0.75% total cost
  • Thumbnail: +$35
What if a project does not match expectations?

Not to worry, we keep designing and refining until you are 100% satisfied with the result.

Can we purchase source files?

Yes, we offer the purchase of source files at an extra charge, to be decided per video project.

How is your typical workflow?

Every project starts with a discovery call in which requirements and wishes are discussed. Based on your input we draft a delivery timeline and after an upfront payment we kickstart the project by writing the script.

After the script is approved we move onto to voice over production.

When the voice over is done we design the storyboards + a short demo.

Once the demo is approved we continue with the full length production, which also has a feedback + refinement stage after its completed.

Once the video is approved by you we share the final video file.

In short, the workflow is as follows:

  1. Discovery call
  2. Script writing
  3. Voice acting
  4. Storyboards + demo
  5. Full length video + feedback
  6. Finalized video
Do you offer discounts?

Our prices are already exceptionally competitive, and we therefore do not offer discounts. We do however offer perks that come with higher volume orders such as set delivery times, recurring timelots and discounted freedback prices.

How is payment handled?

We offer invoices to be paid via bank transfer or crypto transfer (bep20/erc20) in any stablecoin currency.

What industries do you work with?

We work with and in the following industries / markets:

  • Cryptocurrencies
  • NFT art
  • NFT collections
  • NFT gaming
  • Blockchain
  • Blockchain gaming
  • TradFi
  • DeFi
  • Web3 (overarching)

Ready to 🚀-boost long-term growth?

Schedule a discovery call below or get started here